# Privacy Policy

Your privacy matters to us.

At Gojiberry.ai, we help sales teams identify and reach high-intent leads by analyzing public digital signals. This Privacy Policy explains what information we collect, why we collect it, how we use it, and your rights.

By using our website or services, you agree to the collection and use of information in accordance with this policy.

**1\. Who This Policy Applies To**

This policy covers:

\- Website visitors

\- Prospective and current customers

\- Authorized users of our platform

It does **not** cover personal data about your own customers that you collect independently using Gojiberry.ai. In that case, **you are the data controller**, and **we act as a processor on your behalf**.

**2\. What We Collect and Why**

**a. Identity & Access**  
We collect your name, email, company, job title, and password when you sign up. This allows us to:

Set up and manage your account  
Send product updates and transactional communications  
Offer customer support

‍ **Legal basis:** Contractual necessity, Legitimate interest

**b. Lead & Intent Data**  
We collect and enrich publicly accessible data from sources such as:

\- Social engagement (e.g. likes, comments, job changes, event registrations)

\- Public job titles, company names, websites, LinkedIn URLs  
\- Publicly listed business emails and phone numbers  
\- This data is used to identify high-intent leads and display insights in your Gojiberry.ai dashboard.

All data is either:

\- Publicly accessible  
\- Lawfully provided by third-party enrichment services or integrations

‍ **Legal basis:** Legitimate interest

‍ **Important:** You are responsible for complying with applicable laws (e.g. GDPR, CCPA) when contacting leads, including verifying that lawful contact conditions are met.

**c. Usage Data**  
We collect data on how you use the platform to:

\- Improve performance and usability  
\- Recommend relevant campaigns or automations  
\- Detect anomalies or abuse

‍ **Legal basis:** Legitimate interest

**d.Billing Information**  
If you purchase a plan, we collect your billing details (name, address, VAT number) and payment method via Stripe. **We do not store any payment card details.** **Legal basis:** Contractual necessity, Legal obligation

**e. Website Analytics & Cookies**  
We use cookies and third-party tools (like Google Analytics, Meta Pixel, and LinkedIn Ads) to:

\- Understand visitor behavior  
\- Improve our website and product  
\- Measure advertising effectiveness

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these emails. You may opt out of receiving this advertising by visiting [https://app.retention.com/optout](https://app.retention.com/optout).

You also have the option to opt out of the collection of your personal data in compliance with GDPR. To exercise this option, please visit [https://www.rb2b.com/rb2b-gdpr-opt-out](https://www.rb2b.com/rb2b-gdpr-opt-out).

‍ **Visitors from the EU/EEA** will be shown a **cookie consent banner** to manage preferences in accordance with the ePrivacy Directive and GDPR.

You can also manage cookies via your browser settings.

‍ **Legal basis:** Consent

**f. Communication**  
If you contact us or respond to a survey, we retain your message and contact info to:

\- Assist you  
\- Improve our services

‍ **Legal basis:** Legitimate interest, Consent

**2.g – Personal Data of Business Contacts**  
When our customers use Gojiberry to identify high-intent B2B leads, we process limited professional information about those leads, including: name, job title, company, public LinkedIn URL, business email, and public professional activity (job changes, likes, comments, event registrations).

**Source:** Public Professional profiles and third-party enrichment providers.

**Purpose:** Enabling our customers to identify relevant B2B prospects.

**Legal basis (GDPR):** Legitimate interest in facilitating legitimate B2B business development.

**Retention:** Lead data is retained for a maximum of 60 days from the most recent refresh and then automatically purged. Individuals who submit an opt-out request are deleted within 30 days and added to a suppression list to prevent re-enrichment.

If you are a business contact whose data we process, you can exercise your rights at any time via our [Opt-Out page](/content/site-root.html).

**3\. How We Use Your Information**  
We use your information to:

\- Provide and maintain Gojiberry.ai  
\- Identify high-intent B2B leads for your campaigns  
\- Communicate with you  
\- Improve our platform  
\- Comply with legal obligations

We may use **aggregated and anonymized data** for internal research, benchmarking, or statistics.

**4\. Data Sharing**  
We **do not sell** your personal data.

We may share your data with:

\- **Subprocessors** (e.g. Stripe, Supabase, OpenAI) under strict confidentiality agreements

\- **Your authorized integrations** (e.g. Slack, HubSpot)

\- **Public authorities**, if legally required (e.g. court order, subpoena)

No Gojiberry employee accesses your account data unless:

\- Necessary for support  
\- With your explicit permission

A list of subprocessors is available upon request.

**5\. Data Retention**  
Your account data is retained as long as your subscription is active

Deleted accounts are fully purged within **90 days** **‍** Certain data (e.g. billing records) may be retained longer to comply with legal obligations

**6\. International Transfers**  
Gojiberry.ai is operated from **Europe**.

If you are in the EU/UK, your data may be transferred to third-party processors in the **United States or other countries**. In such cases, we implement **Standard Contractual Clauses** or equivalent safeguards to ensure adequate protection of your data.

**7\. Your Rights under GDPR and CCPA**  
You have the right to:

\- Access your personal data  
\- Correct inaccurate or outdated data  
\- Request deletion of your data  
\- Restrict or object to certain processing  
\- Export your data (portability)  
\- Withdraw consent at any time  
\- File a complaint with a data protection authority

To exercise any of these rights, you can go on our [opt-out](/content/optout/index.html) page email us at [**hello@gojiberry.ai**](about:blank#). We may ask for verification of your identity.

**8\. US State Privacy Rights (California, Colorado, Virginia, Connecticut, etc.)**  
If you reside in a US state with a privacy law, you have the right to:

- Know what personal information we hold about you

- Delete your personal information

- Correct inaccurate information

- Opt out of the sale or sharing of your personal information

- Not be discriminated against for exercising these rights

To exercise any of these rights, visit our [Opt-Out page](/content/optout/index.html).

**9\. Security & Breach Notification**  
We implement industry-standard security practices, including:

\- Encryption in transit and at rest

\- Firewalls and access controls

\- Monitoring and anomaly detection

However, no system is 100% secure. You are responsible for safeguarding your login credentials.

In the event of a data breach, we will notify affected users **without undue delay** in compliance with applicable law.

**10\. Changes to This Policy**  
We may update this Privacy Policy from time to time.

If we make significant changes, we will notify you via:

Email, In-app banner or notification

The date of the last update is always shown at the top of this page.

**11\. Contact**  
Gojiberry.ai is operated by:

Superfruits

60 Rue François 1er, 75008 Paris, France

SIREN: 988 586 111 R.C.S. Paris

Email: [hello@gojiberry.ai](about:blank#)

_Last updated: 18/04/2026_
